Kraft Foods, a forward-thinking giant when it comes to consumer taste, was anything but when it came to IT. Simply put, the company was mired in the old-school culture of rigid centralized information technology. Not anymore.
Kraft was one of the first major enterprises to recognize the value that consumer devices could produce for business — and it recognized that value early. Kraft began deploying the iPhone back in 2008, well before smartphones had become must-carry devices.